Created in collaboration with Sean Durham, Ryan Reposar, Paul Pangaro, and Nathan Felde.

This model is built on the idea that innovation is about changing paradigms. The model situates innovation between two conventions. Innovations transform old into new. It is a process—a process in which insight inspires change and creates value.

Read the Interactions Magazine Article which explains the process of creating the map.

See also our collection of Innovation Models.

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